Tinder’s Weekly “Choose Your Own Adventure” Wants To Match You With The Right One

Imagine a life where a virtual game can lead you to the right match on a dating app. Well, now it’s a reality on Tinder where you can meet someone based on the choices you make in their “Choose Your Own Adventure” experience, Swipe Night.

When Can I Start Playing?

The first episode of Swipe Night will debut on October 6th and new episodes will run every Sunday night during the month. Make sure to check for episodes at 6pm on Sundays as each episode will only be available for six hours. Tinder expect millions of people to play simultaneously and that more connections will be made during these time frames.

“We’re excited to take a stab at doing something that’s never been done before,” Miller says. “The goal of this feature is to get you talking, and building that curiosity.”

How Can I Play?

Five-minute verticals will appear on Tinder and viewers have seven seconds to swipe on moral dilemmas as they lead a group of friends through the end of the world. As you may have guessed, choices will be added to your profiles to ignite a conversation between two Tinder users.

 

“There’s definitely no wrong answers,” says Tinder product lead Kyle Miller. “It really pulls out who you are, your personality, and your values. We don’t categorize or label by the choices.”

All you need is a cellphone, internet connection, and an open mind to endless possibilies to play the game!

What To Expect

Image result for tinder swipe night

 

Swipe Night is directed by 23-year-old Karena Evans (directed Drake’s music videos “God’s Plan” and “In My Feelings”), and written by Nicole Delaney and Brandon Zuck, who have written for popular Netflix series like Big Mouth and Insecure. These people have the ability of connecting with the Gen-Z (18-25), which comprises a big portion of their users.

“We jumped at the chance to work with a brand like Tinder. They gave us the opportunity to experiment with new ways to tell a story, with a highly-engaged, diverse community that’s incredibly open-minded,” said Evans.

In a press release, Tinder call the entire experience a great way of breaking the ice with “emojis and the apocalypse.” As Gen-Z speak in content, the experience makes sense in the way people will be interacting with each other.

 

“Dating is all about connection and conversation, and Swipe Night felt like a way to take that to the next level. Our hope is that it will encourage new, organic conversations based on a shared content experience.” said Ravi Mehta, Tinder’s Chief Product Officer.

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16 thoughts on “Tinder’s Weekly “Choose Your Own Adventure” Wants To Match You With The Right One

  1. Hey Evelin. Thank you so much for this post on Swipe Night I love it. This is one of the best apps i have seen so far this year. It is a sweet experience getting to know that you can actually meet someone real life just through a game app.

    indeed life is all about connection and concersation- connecting with the right set of people. Am so excite, I can’t wait for the launch

    1. Thank you for your thoughts Emmanuel! As more and more dating apps show up, they have to get creative to keep their users. This is genius

  2. Excellent initiative from Tinder for this swipe night and it seems the game us now getting interesting and it is high time to have gotten myself involved with it. I surely look forward to October 6th as that may be a real turning point in my life or just another day. But then, who knows? But I’m really getting fascinated already thinking of the possibilities of the person I would be merged with. Wow!

    1. Same here! I don’t even have an account and I’ll try to get on on that day and see what all the hype will be about. It’ll definitely be amazing 🙂 

  3. Wow, tinder really did a great hobt with this. It’s the first time I’m hearing about swipe night and I think it’s a really good idea that I should try out myself. With this I could get matched with someone who has the same open mindedness like me and great ideals too. I think this swipe night is going to stay for a very long time. Thanks for sharing.

    1. You’re welcome 🙂 Hope you get matched with someone who has the same responses to the virtual reality games as you do! Let me know how it goes!

  4. A really nice step I must admit. There are so many instances where people find it hard to relay their feeling to others because they are prolly scared of their response. Using this as a medium of communication would certainly improve the ability of many other people to be able to converse freely. Emotions needs to shared and when its kept away from those who need to hear it, it becomes a burden to the bearer. Thanks for sharing

    1. Yes!!! You’re correct. Tinder is mostly comprised of millennials and we speak a completely different language. Tinder is helping make it easier for people to connect with each other and be more openminded about how we interpret situations. 

  5. Yeah! It is time to get the matching done again and I’m gonna really give it my best shot. I just joined tinder and I’ve been looking for so many information’s on it online. Finally I got something worth reading about it. O really do hope that I can get matched with not just the right one but the perfect one. I got my fingers crossed on this and I look forward to participating in the swipe night.

  6. Oh, this is a very nice post. I have been thinking of getting a match making app but this swipe night by tinder looks like the perfect one for because because it uses the options that I pick. I can’t wait for its launch in October because I’m sure just like you said that many people will be playing it. I’m going to share this post so more people can play it. Nicely done!

    1. Tinder expects many people to play, especially on the first night. Thanks for sharing my post and for taking the time to read it!

  7. Hello there, Thanks for sharing this really wonderful post. I see this as a mean to make fun, get a date and most importantly communication skill will be acquired as you are exposed to a lot of people with different temperament and you dealing with all of them gives you a better ability to manage those you meet on a daily basis. I am really impressed this wonderful idea. Thanks for sharing.

    1. Totally! They’re doing something that isn’t done with other social platforms. This is going to make them expand more within their community.

  8. Swipe Night sounds like a great time. I gotta say listening to Lisso is my favorite in this site so far. Although it is also interesting learning about how to make a movie with your cellphone. I have enjoyed all your posts shared and think you are fantastic at sharing what you love. I look forward to more to come. 

    Blessings 

    Lisa 

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